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Thursday, March 1, 2012

5. Scotland in the sun: How La Liga’s problems are more than just skin deep

The media

Though there is no clear evidence to suggest the media embellishes Barca’s and Real’s superiority,  but they certainly do not do it any harm.

In recent times Madrid-based daily Marca have been known to delete players, or even adjust lines on the pitch, to illustrate refereeing bias towards arch-rivals Madrid.

Javier Tebas certainly feels as though the lesser lights get a raw deal from the media. He said: “The newspapers actually focus completely on Barcelona and Real and this is bad for the smaller teams as well. El Pais as well.”

The Guardian’s Spanish football writer Sid Lowe suggested a rational reason behind the media bias. He said: “One of the reasons the media are so biased in Spain is because it is an economic decision. It’s based on what they believe their market is.”

But it does give for uncomfortable reading at times as he confirms: “It’s very unpleasant to read sometimes but Marca and AS, who are very pro Real Madrid, are like this because they believe it helps their sales. They think it helps their sales because these two teams dominate so much and very few people want neutrality, even those who, in theory, are neutrals. For example, take a Real Zaragoza fan and, in theory, he’s not interested in partisan reporting on Madrid or Barcelona, but in practice, the chances are that when Madrid plays Barcelona he always wants the same team to win. It’s not that he likes the way one of them plays or a certain player. Therefore he’s a fan of sorts.”

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